• WhatIF events

Three reasons to hire an Event Manager.

Updated: Jun 18, 2019

If you are in business, then time is money. Hosting an event can be cheap in outlay, but have you ever thought about the time implications? How many hours are spent organising, creating, ordering and chasing? What about strecthing the concept further, or even just the logistics of pulling multiple resources togther?

No matter your event style, an internal confrence, external summit, awards ceremony, tradeshow or product launch, there are certain stages that you must go through to put on an event. Events don't just miraculously happen - even though a good event to its delegates seems like it wasn't too much trouble to pull together!

Just stop and think... what do you need to put on a memorable corporate event? Here are three things you must think about.

1. Location - The venue of an event is one of the most important elements to success. Not just the look of a room, but the access, location for those travelling, and the standard of catering. These are some of the elements that help an event exceed expectations.

A skilled events manager will be able to take care of all of this, the licenses, the health and safety certification, the tech and the wow factor. They will know how to ensure every single person who attends is catered for and feels like the event was put on just for them, making your event, all you want it to be.

2. Understated - It's easy to fall into the trap of designing an event based on a company's performance indicators. Often businesses will measure how many times the company name is mentioned, where the logo is placed and how many attendees were in the room.

Remember, the event is not for you, but for your guests. Good events companies are like your shadow, they understand you, your ambition, your objectives and will do everything to make them a reality. Event managers can help you stay on track, ensuring you don't confuse your message. A memorable event is not just fun, but delivers a subtle message too.

3. Time - Event creation and event management is time consuming, by engaging a professional you can take a shortcut to a personalised client experience, bringing together logistics and creative content from our extensive network. This saves you money, but more importantly, doesn't steal focus from your priorities.

If you would like to discuss any of this with us then just pop a comment below. We're happy to hear your thoughts...

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